Unser Spezialist im Bereich Datenschutz: „Als TÜV zertifizierter Datenschutzbeauftragter + Datenschutzauditor bringe ich Erfahrungen aus den Bereichen IT, Datenschutz, Betriebsrat und Konzernentwicklung – auch im internationalen Umfeld – mit.“ Seit 2016 ist der ausgebildete Meister in Energieanlagenelektronik und Technische Betriebswirt, im Team der aigner business solutions GmbH.
The ongoing adaptation of Google Analytics by Google expanded the tool for statistical analysis (range measurement) with a multitude of other functions with which website operators can pursue various purposes.
Due to this fact, the processing in connection with Google Analytics is no longer classified as order processing according to Art. 28 GDPR. Many purposes and means of data processing when using Google Analytics are now exclusively specified by Google on its own responsibility and contractually accepted by the site operator. The principle of order processing is therefore no longer given, since according to Article 4 No. 7 i. V. m. Art. 28 para. 10 GDPR, the person responsible has to determine the purposes and means of processing himself.
Google continues to offer an order processing contract, but also points out the separate responsibility for certain processing processes in the “Google Measurement Controller-Controller Data Protection Terms”. In addition, Google makes it clear in the terms of use that Google processes the data for its own purposes, in particular for the purpose of providing its web analysis and tracking service. According to Article 28 (10) GDPR, Google is no longer a processor.